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Cradles to Crayons, an organization of volunteers, has been awarded $10,000 from Trident Insurance Agency through the Safeco Insurance/Liberty Mutual Make More Happen Award!
The award acknowledges Trident Insurance’s commitment to improving their community through volunteer work with Cradles to Crayons, whose mission is to help ensure that our most vulnerable children have the everyday essentials they need to thrive and survive.
Nearly one in four residents of Philadelphia—including almost 135,000 children—live in poverty. That’s the highest rate among the nation’s 10 largest cities, and the economic effects of the pandemic are making the issue even more pronounced, according to Michal Smith, executive director of Cradles to Crayons.
Demand this year has skyrocketed by more than 150% at the organization, which provides children in need with the essential items necessary to thrive at home, at school, and at play. “The need for basic supplies, along with diapers, wipes, and activity kits has been overwhelming,” Smith said.
At the 2019 Backpack-A-Thon, the Trident team, a part of BHHS Fox & Roach and The Trident Group, helped pack 30,000 backpacks for kids, packed with age appropriate school supplies that helps make sure kids have the tools and confidence to help be successful in school!
This year BHHS Fox & Roach and The Trident Group sales associates, employees, executives, families, friends, clients, and sponsors came together to break the goal for this year’s backpack drive. The goal was to raise $100,000 and they came up big by donating $114,213, providing 5,711 filled backpacks for children in need throughout Delaware, New Jersey, and Pennsylvania!
A decade of partnership
That’s why key supporters such as Trident Insurance Agency, part of Berkshire Hathaway HomeServices Fox & Roach/Trident, are so important. TIA, which serves the Delaware Valley, has been working with Cradles to Crayons since 2010—when the nonprofit helped turbo-charge BHHS FR/T’s annual Backpack Challenge.
“Our partnership with Cradles to Crayons has enabled us to help so many more children,” said TIA president Christopher L. Rosati. “It’s been beyond successful, year after year.” All 75 agency employees are involved in activities such as the yearly Backpack-A-Thon.
‘Every child deserves the basic necessities to feel safe and ready to achieve.’
Christopher L. Rosati, Trident Insurance Agency president
“The people at Berkshire Hathaway HomeServices Fox & Roach/Trident have been incredible, both before and during this pandemic,” Smith said. “They have challenged themselves to support our Ready for Learning program, and we have been able to provide learning supplies to over 25,000 children so they are ready to learn—in whatever form that takes.”
Safeco/Liberty Mutual’s Make More Happen Awards, part of the company’s Agent Giving Program, recognizes independent agencies whose staff supports nonprofits that do meaningful work in the areas of community health, safety, education and civil service.
Throughout 2020, Safeco will select a total of 23 independent agents for Make More Happen Awards and will donate up to $230,000 to nonprofits they support.
Thank you Safeco and Liberty Mutual!
To find out more about Fox & Roach/Trident Charities click here.
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